Skip to content
Back to Careers Page

Enrolment Service Advisor – Vietnam

Ho Chi Minh City , Vietnam
Description

About Us

Shorelight is reinventing the international education experience for students worldwide. Based in Boston, the company works directly with top-ranked, nonprofit American universities to build innovative programs and high-touch, technology-driven services that help talented students thrive and become global citizens.

Job Overview

The Enrollment Services Advisor leads and executes our pre-arrival conversion activities in the Vietnam region.  Based in region, the Enrollment Services Advisor works as part of a highly motivated professional team and is responsible for regional visa success and overall conversion and arrival of new students on campus.

This position works closely with recruiters, admission and marketing/direct sales teams, and Shorelight’s partner campus teams to provide student-focused, optimal learning experiences and services that lead to student conversion.  Measures of success for this role include the ability to drive conversion from deposit to enrollment, high rate of pre-payment, high rate of visa issuance, and on-time arrival to campuses. A large proportion of this sales and service role is speaking with applicants, parents and agents via online chat platform, email, telephone daily. 

The position directly reports to the Enrollment Services Manager, North and Southeast Asia.

Essential Functions

The responsibilities of this position include:

I-20 and Visa Preparation

  • Collaborate closely with admissions, agents and recruitment for all confirmed students to ensure efficient completion of required documents to achieve I-20s for students
  • Provide a comprehensive visa preparation service to students and agents including regular presentations to agencies, sharing of tips and best practices, and mock interviews with students to achieve high visa issuance rates
  • Provide updates to the Enrollment Services Manager on visa appointments, embassy processing times and student interview feedback to continuously enhance and adapt visa preparation according to current trends and insights

Pre-Departure Process and Activity Management

  • Manage and facilitate an engaging and informative pre-departure concierge service for students, parents and agencies
  • Participate with the planning and implementation of pre-departure events (online and offline)
    • Ensure student’s financial obligations are met by facilitating payments of tuition and other associated fees before departure, achieving 90% pre-payment
    • Ensure agents/students and their families complete and submit pre-arrival forms and documentation to campuses, with a focus on the transportation form so campus teams can effectively manage the arrival process
    • Work with recruitment, students and agencies to ensure on-time arrival of students to campus for orientation
    • Serve as the main point of contact for all sub-regional agents and students in the pre-arrival phase

Data Analysis and Reporting

  • Provide key partner’s VIP service, including customized reports, regular update of student progress, and in agent office visits
  • Analyze data in order to provide ongoing weekly updates, reports and forecasts to the Enrollment Services Manager and Regional team(s) for all students
  • Be the point of information and clarity on all conversion activities and student status
  • Maintain a database of respective sub-regional students to track their status and progression to enrollment

Stakeholder / Student Family Engagement and Management

  • Manage and maintain regional agent/student online enquiry platforms
  • Build a strong rapport with students, parents, channel partners, partner campus teams, admissions and any other key stakeholders
  • Maintain a database of assigned students to track their status and progress toward arrival
  • Act as key contact for the campus student services teams post arrival to help communicate with channel partners/parents to assist with any follow-on activities post enrollment (i.e. student attendance, performance etc.)  

Minimum Qualifications

  • Bachelor’s degree
  • Experience living, working, or studying overseas preferred
  • Proficient in writing and speaking English and Vietnamese language
  • Working knowledge of Microsoft Office (Word, Excel, Power Point)
  • Must possess excellent verbal, written and interpersonal communication skills
  • Must be self-motivated and able to work effectively in a team environment
  • Proven ability to work independently and manage multiple tasks efficiently and effectively by meeting quality standards
  • Must possess effective time management skills, sense of urgency and ability to plan and prioritize daily activities
  • Must possess consultative skills and demonstrate ability to adapt to change in a fast-paced environment
  • Must possess ability to receive constructive feedback and demonstrate accountability
  • Must possess critical thinking, problem solving skills and good judgment

Preferred Qualifications

  • Working knowledge of CRM software, e.g. Salesforce
  • Prior Education Sales/Enrollment experience

Application Process

Shorelight Education is an Equal Opportunity Employer.

 


Back to Careers Page

Assistant Recruitment Manager – Vietnam

Hanoi , Vietnam
Ho Chi Minh City , Vietnam
Description

 

Assistant Recruitment Manager – Vietnam

 

About Us

Shorelight is reinventing the international education experience for students worldwide. Based in Boston, the company works directly with top-ranked, nonprofit American universities to build innovative programs and high-touch, technology-driven services that help talented students thrive and become global citizens.

Job Overview

The Assistant Recruitment Manager assists in executing a student recruitment strategy across Vietnam that targets international students seeking U.S. university degrees. The role includes managing a regional network of recruiters, schools, and universities that drives enrollments to Shorelight’s university partners. This position reports to the Recruitment Manager, Vietnam.

Essential Functions

  • Execute Shorelight’s university partners’ student recruitment strategies, partnering with the Recruitment Manager and Shorelight’s global marketing team for all marketing and advertising strategies
  • Help manage key channel accounts and partnerships to achieve enrollment targets for all university partnerships
  • Follow a data-driven approach to recruitment, monitoring enrollment trends and reporting on all phases of recruitment process to the Recruitment Manager
  • Maintain maximum levels of competitor awareness, product knowledge, and market intelligence
  • Travel extensively to attend recruitment and outreach activities, seminars, conferences, meetings, and training events to build strong and lasting relationships with current and prospective students, families, faculty, staff, agents, partners, and other external institutions and vendors
  • Execute efficient and streamlined processes for all stages of the recruitment process with a strong focus on conversion of inquiries to applications
  • Work with the university liaisons to ensure smooth entry of our students into the school or program
  • Bachelor’s degree, preferably in marketing, communications, business, international relations, or related area
  • 2+ years of experience in the international education/recruitment industry
  • Strong sales and account management skills
  • Proven track record of working collaboratively in a matrix governance model
  • Strategic-minded and sales-driven, with strong drive for results
  • Ability to work successfully in a fast-paced environment while remaining pressure-resilient
  • Proficient with technology and reporting programs/systems
  • Excellent communication and presentation skills
  • Exemplary customer service skills and ability to foster a customer service ethic within the work team
  • Willingness and ability to travel extensively in the assigned region
  • Eligibility to work in the hiring location without sponsorship

Preferred Qualifications

  • Beneficial to have existing network and relationships within the education industry in the US, strong working knowledge of key international markets, programs and products, and US higher education

Application Process

To apply for this position, please visit the Shorelight Careers page to apply with a resume and cover letter.

Shorelight Education is an Equal Opportunity Employer.

Back to Careers Page

Admissions Advisor, Southeast Asia

Ho Chi Minh City , Vietnam
Description

About Us

Shorelight Education is reinventing the international education experience for students worldwide. Based in Boston, the company works directly with top-ranked, nonprofit American universities to build innovative programs and high-touch, technology-driven services that help talented students thrive and become global citizens.

Job Overview

The Admissions Advisor assists with the admissions of international students for both Direct and International Accelerator Programs (IAP). Working within the Enrollment Management team, the Admissions Advisor possesses a high degree of self-direction, strong attention to detail, and excellent problem-solving skills. He or she demonstrates outstanding interpersonal skills and cultural sensitivity toward students and staff from a diverse range of backgrounds.

Essential Functions

Admissions Data Management & Integrity

  • Receive applications and documents from students/agents
  • Review applications, transcripts, and other documents required for international student admissions and evaluate academic and English credentials to determine admissibility to University programs; render decisions on student’s admissibility
  • Advise agents/students/internal team members on admissions requirements; provide support to enable completion of application
  • Input and maintain data into Shorelight’s and Partner University’s CRM/EM systems
  • Review daily reports to manage workflow and ensure processing of applications and offers are meeting required deadlines
  • Collect and verify I-20/financial documents; liaise with University PDSO to issue I-20
  • Prepare acceptance packet
  • Develop and run data reports for routine reporting to relevant stakeholders
  • Other duties as assigned

Administrative Support

  • Support the Academic and Student Services Directors by assisting with pre-arrival processes and documentation, including partner and student inquiries
  • Review and coordinate mail and documentation on a daily basis
  • Respond to e-mail and phone inquiries
  • Assist with webinars for future students
  • Process requests for information packets and prepare mailings to prospective students
  • Participate in staff meetings

Minimum Qualifications

  • Bachelor’s degree in higher education, international education, or related field
  • 2+ years Admissions experience, including working knowledge of university admissions processes
  • Knowledge of international student services within a higher education setting
  • Proven ability to establish and maintain positive working relationships with key stakeholders to facilitate and accomplish work goals 
  • Demonstrated ability to complete projects in a timely manner
  • Ability to think independently, thoroughly, and critically in fast-paced contexts
  • Ability to collaborate with stakeholders from local, national, and international constituencies
  • Superior interpersonal and communication skills, including excellent English verbal and writing skills and ability to communicate with people from a wide variety of cultures and linguistic backgrounds
  • Ability to foster collaboration and trust, work collegially, and inspire others to high levels of performance

Preferred Qualifications

  • Expertise with Microsoft Office programs
  • Experience with Banner and/or Salesforce
  • Strong working knowledge of PeopleSoft software
  • Strong working knowledge of one or more foreign languages
  • Ability to take initiative, perform multiple assignments, and establish short- and long-term priorities
  • Ability to demonstrate sound business acumen and meet performance targets

 Application Process
To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.

 

 

Shorelight Education is an Equal Opportunity Employer

Back to Careers Page

Enrollment Service Advisor, Vietnam

Ho Chi Minh City , Vietnam
Description

About Us

Shorelight is reinventing the international education experience for students worldwide. Based in Boston, the company works directly with top-ranked, nonprofit American universities to build innovative programs and high-touch, technology-driven services that help talented students thrive and become global citizens.

Job Overview

The Enrollment Services Advisor leads and executes our pre-arrival conversion activities in the Vietnam region.  Based in region, the Enrollment Services Advisor works as part of a highly motivated professional team and is responsible for regional visa success and overall conversion and arrival of new students on campus.

This position works closely with recruiters, admission and marketing/direct sales teams, and Shorelight’s partner campus teams to provide student-focused, optimal learning experiences and services that lead to student conversion.  Measures of success for this role include the ability to drive conversion from deposit to enrollment, high rate of pre-payment, high rate of visa issuance, and on-time arrival to campuses. A large proportion of this sales and service role is speaking with applicants, parents and agents via online chat platform, email, telephone daily. 

The position directly reports to the Enrollment Services Manager, North and Southeast Asia.

Essential Functions

The responsibilities of this position include:

I-20 and Visa Preparation

  • Collaborate closely with admissions, agents and recruitment for all confirmed students to ensure efficient completion of required documents to achieve I-20s for students
  • Provide a comprehensive visa preparation service to students and agents including regular presentations to agencies, sharing of tips and best practices, and mock interviews with students to achieve high visa issuance rates
  • Provide updates to the Enrollment Services Manager on visa appointments, embassy processing times and student interview feedback to continuously enhance and adapt visa preparation according to current trends and insights

Pre-Departure Process and Activity Management

  • Manage and facilitate an engaging and informative pre-departure concierge service for students, parents and agencies
  • Participate with the planning and implementation of pre-departure events (online and offline)
    • Ensure student’s financial obligations are met by facilitating payments of tuition and other associated fees before departure, achieving 90% pre-payment
    • Ensure agents/students and their families complete and submit pre-arrival forms and documentation to campuses, with a focus on the transportation form so campus teams can effectively manage the arrival process
    • Work with recruitment, students and agencies to ensure on-time arrival of students to campus for orientation
    • Serve as the main point of contact for all sub-regional agents and students in the pre-arrival phase

Data Analysis and Reporting

  • Provide key partner’s VIP service, including customized reports, regular update of student progress, and in agent office visits
  • Analyze data in order to provide ongoing weekly updates, reports and forecasts to the Enrollment Services Manager and Regional team(s) for all students
  • Be the point of information and clarity on all conversion activities and student status
  • Maintain a database of respective sub-regional students to track their status and progression to enrollment

Stakeholder / Student Family Engagement and Management

  • Manage and maintain regional agent/student online enquiry platforms
  • Build a strong rapport with students, parents, channel partners, partner campus teams, admissions and any other key stakeholders
  • Maintain a database of assigned students to track their status and progress toward arrival
  • Act as key contact for the campus student services teams post arrival to help communicate with channel partners/parents to assist with any follow-on activities post enrollment (i.e. student attendance, performance etc.)  

Minimum Qualifications

  • Bachelor’s degree
  • Experience living, working, or studying overseas preferred
  • Proficient in writing and speaking English and Vietnamese language
  • Working knowledge of Microsoft Office (Word, Excel, Power Point)
  • Must possess excellent verbal, written and interpersonal communication skills
  • Must be self-motivated and able to work effectively in a team environment
  • Proven ability to work independently and manage multiple tasks efficiently and effectively by meeting quality standards
  • Must possess effective time management skills, sense of urgency and ability to plan and prioritize daily activities
  • Must possess consultative skills and demonstrate ability to adapt to change in a fast-paced environment
  • Must possess ability to receive constructive feedback and demonstrate accountability
  • Must possess critical thinking, problem solving skills and good judgment

Preferred Qualifications

  • Working knowledge of CRM software, e.g. Salesforce
  • Prior Education Sales/Enrollment experience

Application Process

Interested applicants should submit their resume and cover letter to careers@shorelight.com

Shorelight Education is an Equal Opportunity Employer.

 

Back to Careers Page

Assistant Recruitment Manager, Vietnam

Ho Chi Minh City , Vietnam
Description

Assistant Recruitment Manager, Vietnam

Ho Chi Minh City

About Us

Shorelight Education is a U.S.-based education company that funds and manages partnerships with universities to drive institutional growth, create new revenue streams, and expand options for students. Our vision is to bring together innovative universities and global citizens in a movement to educate the world. Shorelight focuses on international/transnational education and a unique student experience. Our diverse and talented team is made up of passionate change-makers who think entrepreneurially and act collaboratively. To learn more about Shorelight Education, please visit our website at www.shorelight.com.

Job Overview

Assistant Recruitment Managers, assist in executing a student recruitment strategy across Vietnan that targets international students seeking U.S. university degrees. The roles include managing the accounts of Shorelight’s regional network of recruiters, schools, and universities, that drive enrollments to Shorelight’s university partners.

Key Responsibilities

  • Execute Shorelight’s university partners’ student recruitment strategies, partnering with the Recruitment Manager as well as Shorelight’s Global Marketing Team for all marketing and advertising strategies and collateral
  • Help manage key channel accounts and partnerships to achieve enrollment targets for all university partnerships
  • Maintain a data-driven approach to recruitment, monitoring enrollment trends and reporting on all phases of recruitment process to the Recruitment Manager, using technology systems
  • Maintain maximum levels of competitor awareness, product knowledge, and market intelligence
  • Travel extensively to attend recruitment and outreach activities, seminars, conferences, meetings, and training events to build strong and lasting relationships with current and prospective students, families, faculty, staff, agents, partners, and other external institutions and vendors
  • Execute efficient and streamlined processes for all stages of the recruitment process (inquiry, application, assessment, offer, acceptance, visa applications, orientation, etc.) with a strong focus on conversion of inquiries to applications
  • Work effectively with the university liaisons to ensure smooth entry into the school or program (working with finance offices on incoming deposits, tracking of payments, processing of agent contracts and commissions, as necessary; assisting incoming students with form completion; coordinating arrival transportation for new incoming students; etc.)

Qualifications

  • Bachelor’s degree, preferably in marketing, communications, business, international relations, or related area
  • 2+ years of experience in the international education/recruitment industry in Vietnam
  • Strong sales and account management skills
  • Proven track record of working collaboratively in a matrix governance model
  • Strategic-minded and sales-driven, with strong drive for results
  • Ability to work successfully in a fast-paced environment while remaining pressure-resilient
  • Proficient with technology and reporting programs/systems
  • Excellent communication and presentation skills
  • Exemplary customer service skills and ability to foster a customer service ethic within the work team
  • Willingness to travel
  • Existing network and relationships within the education industry in India; strong working knowledge of key international markets, programs, and products; and U.S. higher education experience are all pluses
  • Eligibility to work in the hiring location without sponsorship

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with resume and cover letter.

Background Check Required–Education, Criminal, Identity

Shorelight is an Equal Opportunity Employer

 

Back to Careers Page

Assistant Recruitment Manager

Ho Chi Minh City , Vietnam
Description

About Us

Shorelight is reinventing the international education experience for students worldwide. Based in Boston, the company works directly with top-ranked, nonprofit American universities to build innovative programs and high-touch, technology-driven services that help talented students thrive and become global citizens.


Job Overview

The Assistant Recruitment Manager assists in executing a student recruitment strategy across Middle East and North Africa that targets international students seeking U.S. university degrees. The role includes account management of Shorelight’s regional network of sponsors, agents, schools, and universities, along with building and managing marketing campaigns that drive enrollments to Shorelight’s university partners.  The Assistant Recruitment Manager will report to the Country Manager in Vietnam.


Essential Functions

  • Execute Shorelight’s university partners’ student recruitment strategies, partnering with the Recruitment Manager and Shorelight’s Global Marketing Team for all marketing and advertising strategies
  • Help manage key channel accounts and partnerships to achieve enrollment targets for all university partnerships
  • Maintain a data-driven approach to recruitment, monitoring enrollment trends and reporting on all phases of recruitment process to the Country Manager
  • Maintain maximum levels of competitor awareness, product knowledge, and market intelligence
  • Travel extensively to attend recruitment and outreach activities, seminars, conferences, meetings, and training events to build strong and lasting relationships with current and prospective students, families, faculty, staff, agents, partners, and other external institutions and vendors
  • Execute efficient and streamlined processes for all stages of the recruitment process with a strong focus on conversion of inquiries to applications
  • Work with the university liaisons to ensure smooth entry of our students into the school or program. 


Minimum Qualifications

  • Bachelor’s degree, preferably in marketing, communications, business, international relations, or related area
  • 2+ years of experience in the international education/recruitment industry in Vietnam
  • Strong sales and account management skills
  • Proven track record of working collaboratively in a matrix governance model
  • Strategic-minded and sales-driven, with strong drive for results
  • Ability to work successfully in a fast-paced environment
  • Proficient with technology and reporting programs/systems
  • Excellent communication and presentation skills
  • Exemplary customer service skills and ability to foster a customer service
  • Willingness to travel
  • Bilingual, Vietnamese and English


Preferred Qualifications

  • Existing network within the education industry in their region
  • strong working knowledge of key international markets, programs, and products
  • Experience with U.S. higher education

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with resume and cover letter.

Background Check Required–Education, Criminal, Identity

Shorelight is an Equal Opportunity Employer

Back to Careers Page

Shorelight – Recruitment Manager, Vietnam

Ho Chi Minh City , Vietnam
Description

Recruitment Manager, Student Recruitment – Vietnam
Ho Chi Minh City, Vietnam


About Us

Shorelight is a U.S.-based education company that funds and manages partnerships with universities to drive institutional growth, create new revenue streams, and expand options for students. Our vision is to bring together innovative universities and global citizens in a movement to educate the world. Shorelight focuses on international/transnational education and a unique student experience. Our diverse and talented team is made up of passionate change-makers who think entrepreneurially and act collaboratively. To learn more about Shorelight Education please visit our website at www.shorelight.com.

Job Overview

Shorelight Education is seeking to hire a Recruitment Manager to execute a student recruitment strategy across Vietnam, targeted at international students seeking a US or UK university degree.  The role will include account management of Shorelight’s regional network recruiters, schools and universities, along with building and managing direct-to-student marketing campaigns that drive enrollments to Shorelight’s university partners.

This position is based in Ho Chi Minh City and directly reports to the Country Director, Vietnam.

Essential Functions

  • Execute on Shorelight university partners’ student recruitment strategies, partnering with Shorelight’s Global Marketing Team for all marketing and advertising strategies and collateral
  • Manage key channel accounts and partnerships to achieve enrollment targets for all university partnerships
  • Maintain a data-driven approach to recruitment, monitoring enrollment trends, and reporting on all phases of recruitment process to the Country Director, utilizing technology systems
  • Maintain maximum levels of competitor awareness, product knowledge, and market intelligence
  • Travel extensively to attend recruitment and outreach activities, seminars, conferences, meetings, and training events.  Build strong and lasting relationships with current and prospective students, families, faculty, staff, agents, partners and other external institutions and vendors.
  • Execute on efficient and streamlined processes for all stages of the recruitment process (inquiry, application, assessment, offer, acceptance, visa applications, orientation, etc.) with strong focus on conversion of inquiries to applications
  • Work effectively with the university liaisons to ensure smooth entry into the school or program (working with Finance on incoming deposits, tracking of payments, processing of agent contracts and commissions as necessary, assisting with form completion, coordinating arrival transportation for new incoming students, etc.)

Minimum Qualifications

  • 5+ years of experience in the international education/recruitment industry in Vietnam
  • Strong sales and account management skills
  • Proven track record of working collaboratively in a matrix governance model
  • Strategic-minded and sales-driven, strong drive for results, pressure-resilient
  • Proficiency with technology and reporting programs/systems
  • Excellent communication and presentation skills
  • Exemplary customer service skills and ability to foster a customer service ethic within the work team
  • Willingness to travel
  • Beneficial to have existing network and relationships within the education industry in Vietnam, strong working knowledge of key international markets, programs and products, and US higher education
  • Experience in digital marketing and/or knowledge of the Vietnam blogging community preferred
  • Eligibility to work in the hiring location without sponsorship
  • Bachelor’s degree, preferably in marketing, communications, business, international relations, or related area
  • Strong working knowledge of the following languages: English and Vietnamese

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.

Shorelight Education is an Equal Opportunity Employer

Back to Careers Page

Product Marketing Coordinator (Vietnam)

Ho Chi Minh City , Vietnam
Description

 Shorelight Education – Product Marketing Coordinator
Ho Chi Minh City, Vietnam

About Us 

Shorelight Education is reinventing the international education experience for students worldwide. Based in Boston, the company works directly with top-ranked, nonprofit American universities to build innovative programs and high-touch, technology-driven services that help talented students thrive and become global citizens.

Job Overview

The Product Marketing Coordinator will work closely with the Vietnam recruitment team and Shorelight’s central Product Marketing team to develop and execute Shorelight’s Product Marketing strategy for Vietnam, to support the success and growth of new student enrollment from Shorelight’s network of channel partners. The Product Marketing Coordinator drives and ultimately ensures the coordination of the agent channel strategy across the designated region to maximize student opportunities and revenue across Shorelight’s portfolio of partner universities.  

The Product Marketing Coordinator is brand owner for Shorelight’s, and its partner universities’, brands, in their geographic region. The role includes content development, sales collateral creation, email and social media campaigns, presentations, webinars, and other communications to support our channel partners in promoting our partner universities programs and growing student enrollments. The role requires a dynamic individual who works across teams, communicating with marketing teams across the globe, admissions, program implementation, and others. The Product Marketing Coordinator is an integral part of the Product Marketing team and must have experience in a similar role, as well as a positive, can-do attitude; strong attention to detail; experience in project management; and exceptional communication skills.  

The position reports to the Senior Director, Product Marketing.  

Key Responsibilities

The responsibilities of this position include:  

  • Plan and own the execution of the localized marketing strategy  
  • Collaborate with Shorelight’s Product Marketing and Vietnam student recruitment teams in the development and execution of a localized product marketing strategy, including tactics (such as materials, and tools) to facilitate increasing awareness and market share, and drive revenue targets across all products as agreed with the Senior Director, Product Marketing, and Country Director, Vietnam.  
  • Develop all communications planning to engage and communicate with our agents on behalf of Shorelight and our partner universities and programs. 
  • Execute marketing strategy 
  • Participate and be local execution point for the in-market Product Launch and agent event strategy.  
  • Create, adapt, and/or localize best in class agent collateral, including writing copy and design.
  • Ensure all agent marketing materials are appropriately customized and localized including translation, attention to cultural sensitivities, and placement in Vietnam social media outlets.
  • Own and deliver the method, channel, and content, for agent comms, in partnership with the Vietnam recruitment team.
  • Measure, monitor, and report on efficiency of marketing strategy.
  • Track the efficiency of all product marketing projects, and subsequently measure results with other marketers and sales managers. This includes tight alignment with our agents’ account managers internally and ability to manage within our CRM to ensure consistency.
  • Lead localized agent collateral planning, budgeting, quality control, and production.
  • Brand ownership and accountability in-market.
  • Ensure all brands within the Shorelight brand architecture are treated appropriately according to brand guidelines, identify any misuse, and rectify in-market.
  • Develop strong online Shorelight channel presence through an appropriate social media strategy, likely bespoke to Vietnam.
  • Work with the wider Product Marketing team to initiate and localize agent marketing and conversion campaign via an appropriate and designated lead automation tool, Salesforce where appropriate, and social media to drive enrollments.
  • Cross-functional operations.
  • Build strong relationships with other marketing departments to effectively co-promote our universities.
  • To develop Vietnam localized tools that enable the recruitment team to communicate effectively with agents in a timely, efficient and effective manner.
  • Utilize third party vendors for technical expertise and manage these relationships where necessary.
  • Clearly identify and define absent content that requires sourcing from campus teams.
  • Act as the primary point of contact for the recruitment team’s marketing needs, working with the wider central marketing team to address needs.  

Qualifications

  • 5+ years’ tactical marketing experience preferably within international or higher education
  • Experience developing and implementing high-level marketing plans and budgets
  • Excellent project management skills, including setting priorities and anticipating needs
  • Ability to work with CRMs systems to monitor progress, report on key metrics, and communicate across the channel
  • Ability to collaborate with stakeholders from local, national, and international constituencies
  • Superior interpersonal and communication skills, including excellent ability to communicate with people from a wide variety of cultures and linguistic backgrounds
  • Ability to foster collaboration and trust, work collegially, and inspire others to high levels of performance
  • Proficiency with Adobe Creative Suite (In-Design, Photoshop, Illustrator, and Acrobat)
  • Strong knowledge of social media platforms including LinkedIn, Facebook, Twitter, and YouTube, and Vietnam localized media platforms.
  • Eligibility to work in and travel freely to and from the U.S.
  • Eligibility to work in the hiring location without sponsorship
  • Flexibility to work over multiple time zones
  • Ability to travel as needed to work with key agents or feeder schools in developing messaging and look and feel of marketing materials
  • Experience living, working, or studying overseas preferred
  • Strong working knowledge of following languages: English, Vietnamese

Shorelight Education is an Equal Opportunity Employer