Job Location: New Delhi (NCR) - India

About Us

Shorelight is reinventing the international education experience for both students and universities. In partnership with leading U.S. institutions, we build innovative degree programs—whether on campus or cloud-based, in the United States or students’ home countries—that help students thrive and create a new generation of successful, globally minded alumni.

Job Overview

The Enrollment Counselor leads and executes our lead management and conversion activities in the India region targeted at Indian students seeking a U.S. university degree. Based in Delhi, the Enrollment Counselor works as part of a highly motivated professional team and is responsible for the D2C lead management and conversion of new students on campus.

The role primarily focuses on helping qualified potential international students to achieve their academic goals by advising, supporting, and enrolling them in one of Shorelight’s university partners programs. This position works closely with marketing/D2C teams to provide student-focused, optimal learning experiences and services that lead to student conversion.  Measures of success for this role include the ability to drive direct applications, conversion from offer to deposit, and conversion from deposit to enrollment. A large proportion of this sales and service role is speaking with applicants and parents via online chat platforms, email, and telephone daily.

Essential Functions 

• Student Lead Management
  • Contribute to the growth of the business and to new student enrollments by assessing potential applicants and determining their eligibility to apply and enroll in various academic programs
  • Collaborate regularly with real-time feedback loops with India Digital Marketing
  • Manage digital campaigns, messaging, lead volume, and lead conversion activities
  • Use a consultative sales approach to guide and support prospective students through the enrollment process
  • Receive and follow up on potential students via phone, email, social media, and, where beneficial and feasible, in person
  • Build rapport with and guide students interested in obtaining a degree or certificate program based on prospective student’s desired goals or career interest
  • Provide a positive and superior student experience
  • Consistently seek opportunity to drive student growth by referrals
  • Maintain a high-level knowledge of current programs, products, processes, and policies
  • Demonstrate expertise in all steps of the admissions process
  • Understand and communicate the value propositions of our brands (and those of our competitors) to provide an excellent student experience by offering the right program

• Conversion Activities
  • Drive new student enrollments from pipeline of student leads through conversion efforts
  • Execute on tailored conversion activities to drive conversion from sales–qualified lead to application, application to confirmation, and confirmation to enrollment via multiple platforms to reach enrollment goals
  • Leverage available tools and develop new tools that move students through the conversion process, including scholarships, student ambassador connections, webinars, testimonials, and campus visits

• Tracking and Reporting
  • Leverage Salesforce CRM for tracking of assigned students to track their status and progress toward enrollment
  • Create consistent and observable documentation in Salesforce and throughout the student cycle of student engagement, activities, and processes
  • Maintain and keep updated an ongoing student pipeline status dashboard to provide ongoing updates and reports to the team on the health of the student pipeline

Minimum Qualifications

• Prior education sales/enrollment experience preferred
• Working knowledge of CRM software, e.g. Salesforce, preferred
• Ability to sell high–value consumer services or products
• Proficient in writing and speaking English
• Working knowledge of Microsoft Office (Word, Excel, PowerPoint)
• Must possess confident telephone presence
• Excellent verbal, written, and interpersonal communication skills
• Must be self-motivated and able to work effectively in a team environment
• Proven ability to work independently and manage multiple tasks efficiently and effectively by meeting quality standards
• Must possess effective time management skills, sense of urgency, and ability to plan and prioritize daily activities
• Excellent consultative skills and demonstrated ability to adapt to change in a fast-paced environment
• Must possess ability to receive constructive feedback and demonstrate accountability
• Must possess critical–thinking ability, problem–solving skills, and good judgment
• Ability to work in the hiring location without sponsorship

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.

Shorelight is an Equal Opportunity Employer.

About Us

Shorelight Education is reinventing the international education experience for both students and universities. In partnership with leading U.S. institutions, we build innovative degree programs—whether on campus or cloud-based, in the United States or students’ home countries—that help students thrive and create a new generation of successful, globally minded alumni.

Job Overview

The Enrollment Services Advisor leads and executes our pre-arrival conversion activities in the India region.  Based in India, the Enrollment Services Advisor works as part of a highly motivated professional team and is responsible for regional visa success and overall conversion and arrival of new students on campus.

This position works closely with Recruitment, Admissions and Marketing/D2C teams, and Shorelight’s partner campus teams to provide student-focused, optimal learning experiences and services that lead to student conversion.  Measures of success for this role include the ability to drive conversion from deposit to enrollment, high rate of pre-payment, high rate of visa issuance, and on-time arrival to campuses. A large proportion of this sales and service role is speaking with applicants, parents and agents via online chat platform, email, telephone daily. The position directly reports to the Enrollment Services Manager, India.
 

Key Responsibilities 

• I-20 and Visa Preparation
  • Collaborate closely with admissions, agents and recruitment for all confirmed students to ensure efficient completion of required documents to achieve I-20s for students
  • Provide a comprehensive visa preparation service to students and agents including regular presentations to agencies, sharing of tips and best practices, and mock interviews with students to achieve a 95%+ visa issuance rate
  • Track and analyze visa appointments, embassy processing times and student interview feedback to continuously enhance and adapt visa preparation according to current trends and insights

• Pre-Departure Process and Activity Management
  • Design, manage and facilitate an engaging and informative pre-departure concierge service for students, parents and agencies
  • Participate with the planning and implementation of pre-departure events (online and offline)
  • Ensure student’s financial obligations are met by facilitating payments of tuition and other associated fees before departure
  • Ensure agents/students and their families complete and submit pre-arrival forms and documentation to campuses, with a focus on the transportation form so campus teams can effectively manage the arrival process
  • Work with recruitment, students and agencies to ensure clarity on-time arrival of students to campus for orientation
  • Serve as the main point of contact for all sub-regional agents and students in the pre-arrival phase

• Data Analysis and Reporting
  • Provide key partner’s VIP service, including customized reports, regular update of student progress, and in agent office visits
  • Analyze data in order to provide ongoing weekly updates, reports and forecasts to the ES Manager and Regional team for all students
  • Be the point of information and clarity on all conversion activities and student status
  • Maintain a database of respective sub-regional students to track their status and progression to enrollment

• Stakeholder / Student Family Engagement and Management
  • Manage and maintain regional agent/student online enquiry platforms
  • Build a strong rapport with students, parents, channel partners, partner campus teams, admissions and any other key stakeholders
  • Maintain a database of assigned students to track their status and progress toward arrival
  • Act as key contact for the campus student services teams post arrival to help communicate with channel partners/parents to assist with any follow-on activities post enrollment (i.e. student attendance, performance etc.)  

Qualifications

• Bachelor’s Degree
• Working knowledge of CRM software, e.g. Salesforce, preferred
• Prior Education Sales/Enrollment experience preferred
• Experience living, working, or studying overseas preferred
• Proficient in writing and speaking English and Hindi
• Working knowledge of Microsoft Office (Word, Excel, Power Point)
• Must possess excellent verbal, written and interpersonal communication skills
• Must be self-motivated and able to work effectively in a team environment
• Proven ability to work independently and manage multiple tasks efficiently and effectively by meeting quality standards
• Must possess effective time management skills, sense of urgency and ability to plan and prioritize daily activities
• Must possess consultative skills and demonstrate ability to adapt to change in a fast-paced environment
• Must possess ability to receive constructive feedback and demonstrate accountability
• Must possess critical thinking, problem solving skills and good judgment
• Ability to work in the hiring location required

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.  

Shorelight Education is an Equal Opportunity Employer.

Enrollment Counselor – Shorelight Education, India
Delhi, India

About Us

Shorelight Education is reinventing the international education experience for both students and universities. In partnership with leading U.S. institutions, we build innovative degree programs—whether on campus or cloud-based, in the United States or students’ home countries—that help students thrive and create a new generation of successful, globally minded alumni.

Job Overview

The Enrollment Counselor leads and executes our lead management and conversion activities in the India region targeted at Indian students seeking a U.S. university degree. Based in Delhi, the Enrollment Counselor works as part of a highly motivated professional team and is responsible for the D2C lead management and conversion of new students on campus.

The role primarily focuses on helping qualified potential international students to achieve their academic goals by advising, supporting, and enrolling them in one of Shorelight’s university partners programs. This position works closely with marketing/D2C teams to provide student-focused, optimal learning experiences and services that lead to student conversion.  Measures of success for this role include the ability to drive direct applications, conversion from offer to deposit, and conversion from deposit to enrollment. A large proportion of this sales and service role is speaking with applicants and parents via online chat platforms, email, and telephone daily.

Essential Functions 

• Student Lead Management
  • Contribute to the growth of the business and to new student enrollments by assessing potential applicants and determining their eligibility to apply and enroll in various academic programs
  • Collaborate regularly with real-time feedback loops with India Digital Marketing
  • Manage digital campaigns, messaging, lead volume, and lead conversion activities
  • Use a consultative sales approach to guide and support prospective students through the enrollment process
  • Receive and follow up on potential students via phone, email, social media, and, where beneficial and feasible, in person
  • Build rapport with and guide students interested in obtaining a degree or certificate program based on prospective student’sdesired goals or career interest
  • Provide a positive and superior student experience
  • Consistently seek opportunity to drive student growth by referrals
  • Maintain a high-level knowledge of current programs, products, processes, and policies
  • Demonstrate expertise in all steps of the admissions process
  • Understand and communicate the value propositions of our brands (and those of our competitors) to provide an excellent student experience by offering the right program

• Conversion Activities
  • Drive new student enrollments from pipeline of student leads through conversion efforts
  • Execute on tailored conversion activities to drive conversion from sales–qualified lead to application, application to confirmation, and confirmation to enrollment via multiple platforms to reach enrollment goals
  • Leverage available tools and develop new tools that move students through the conversion process, including scholarships, student ambassador connections, webinars, testimonials, and campus visits

• Tracking and Reporting
  • Leverage Salesforce CRM for tracking of assigned students to track their status and progress toward enrollment
  • Create consistent and observable documentation in Salesforce and throughout the student cycle of student engagement, activities, and processes
  • Maintain and keep updated an ongoing student pipeline status dashboard to provide ongoing updates and reports to the team on the health of the student pipeline

Minimum Qualifications

• Prior education sales/enrollment experience preferred
• Working knowledge of CRM software, e.g. Salesforce, preferred
• Ability to sell high–value consumer services or products
• Proficient in writing and speaking English
• Working knowledge of Microsoft Office (Word, Excel, PowerPoint)
• Must possess confident telephone presence
• Excellent verbal, written, and interpersonal communication skills
• Must be self-motivated and able to work effectively in a team environment
• Proven ability to work independently and manage multiple tasks efficiently and effectively by meeting quality standards
• Must possess effective time management skills, sense of urgency, and ability to plan and prioritize daily activities
• Excellent consultative skills and demonstrated ability to adapt to change in a fast-paced environment
• Must possess ability to receive constructive feedback and demonstrate accountability
• Must possess critical–thinking ability, problem–solving skills, and good judgment
• Ability to work in the hiring location without sponsorship

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.

Shorelight Education is an Equal Opportunity Employer.