Remote , Work from Home , United States
Description
About Us
Shorelight is reinventing the international education experience for both students and universities. In partnership with leading U.S. institutions, we build innovative degree programs—whether on campus or cloud-based, in the United States or students’ home countries—that help students thrive and create a new generation of successful, globally minded alumni.
Job Overview
Shorelight is seeking a qualified professional to lead the overall strategy, build-out and delivery of global operations of services provided by the Enrollment Services teams. Under the direction of the Director of Enrollment Services, the Assistant Director of Enrollment Services (Assistant Director) is responsible for contributing to, and executing a strategic plan, that drives optimized conversion of students throughout the enrollment funnel through a high-touch concierge telesales model facilitated by a technology-enabled CRM solution.
The Assistant Director provides leadership and direction for the global enrollment services team; oversees the administration of quality customer-oriented services aligned with Shorelight; and directs, supervises and evaluates staff relative to areas of assignment.
This cross-functional leadership role works collaboratively with regional Recruitment, Direct Channel, Admissions and Marketing teams, and Shorelight’s partner campus teams to provide an optimal enrollment experience and services leading to optimal student conversion and success.
Essential Functions
Strategic and Operational Leadership
- Assist the Enrollment Services Director in the development and implementation of an effective Enrollment Services strategy that drives a culture of data-driven conversion efforts and concierge service across the enrollment funnel.
- Work collaboratively with the Senior Director of Campus Enrollment Operations to identify, develop and implement enhancements & improvements within the ES function as part of the Signature Student Experience.
- Assist with the planning, implementation, evaluation and continuous improvement of enrollment services that support the enrollment needs of students.
- Working collaboratively with campus SSD’s and Admissions Directors to manage day-to-day service operations, promoting continuous training to the Enrollment Services advisors and effectively managing workflow as determined by enrollment cycles.
- Assist with the monitoring and reporting of enrollment conversion progress, pipeline growth, campaign outcomes and other indicators of enrollment trends within the Shorelight portfolio.
Student/Stakeholder Engagement
- Working closely with campus SSD’s and Admissions Directors – design, manage and help to facilitate a series of engaging and informative pre-departure webinars and events.
- Design and manage a series of engaging and informative post-confirmation conversion campaigns and events in collaboration with campus teams and marketing.
Knowledge management & Training
- Work collaboratively with others to support the build out of the Enrollment Services knowledge base that enables the scale growth of enrollment services in multiple languages and multiple regions, leveraging a single-source operation “playbook” for admissions to campus arrival.
- Develop, enhance and carry out continuous immigration and visa preparation training amongst the enrollment services team and other stakeholders / selected channel partners.
- Stay current on the industry, Shorelight’s products/services, competition, and trends – managing a small caseload each intake.
Technology management
- Work in close collaboration with the Senior Director of Campus Enrollment Operations and Engineering to examine, evaluate and make recommendations for technical innovations and tech-based services required to enhance service delivery, workflow and scalability.
- Maintain a data-driven approach to conversion, monitoring enrollment trends and using technology systems to refine processes and manage melt.
People Management
- Recruit, develop, and retain team members to ensure productivity and engagement.
- Engage in talent management activities such as goal setting, performance evaluations, stay interviews, development planning, and ongoing feedback to develop team members and achieve organization goals.
- Provide coaching, counseling, and corrective action (when necessary) to team members.
- Foster a culture that reflects Shorelight’s values.
Measures of success:
- Increase conversion from confirmation to enrollment year-on- year.
- High rates of pre-payment across all regions.
- High rates of visa success across all regions.
- Creation of new initiatives to ensure increased conversion and retention.
- Exceeding performance indicators for pre-arrival student satisfaction.
Minimum Qualifications
- Bachelor’s degree or equivalent Professional Qualification.
- 5+ years of experience in the higher education / international recruitment industry.
- Strong customer service and account management skills; proven ability to foster exemplary customer service ethic within the global teams.
- Experience in a Key Account Management environment delivering outstanding levels of customer service to multiple, high value, stakeholders.
- Strong working knowledge of key international markets, programs and products.
- Proven track record of working collaboratively in a matrix governance model.
- Strategic-minded and sales-driven, strong drive for results, pressure-resilient.
- Strong communication skills and ability to work in fast-paced environment where multi-tasking and attention to detail are essential.
- Demonstrated project organization skills, including the ability to multi-task, balance priorities, set and manage timelines for deliverables with minimal supervision.
- High proficiency with technology and reporting programs/systems, specifically Salesforce.
- Detail and data-oriented and entrepreneurial
Preferred Qualifications
- Prior experience in an admissions/sales role in the higher education or international education sector or related field
- Working knowledge of CRM software (e.g., Salesforce)
- Experience living, working, or studying overseas
Application Process
To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.
Shorelight is an Equal Opportunity Employer.