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Enrollment Counselor, LATAM

Bogota , Colombia

Bogota , Colombia , Colombia

Description

About Us

Shorelight is reinventing the international education experience for students worldwide. Based in Boston, the company works directly with top-ranked, nonprofit American universities to build innovative programs and high-touch, technology-driven services that help talented students thrive and become global citizens.

Job Overview

The role will also be focused on: 1. Identifying and propose best practices from the team in order to optimize the region’s performance and 2. Engaging with, consulting, advising, supporting, and enrolling qualified potential international students in achieving their academic goals by enrolling them in one of Shorelight’s university partners programs. An Enrollment Counselor’s performance is reviewed and monitored based on regional DTS results and individual enrollment results, the quality of lead contact activity, completed applications, attitude, working relationships and communication.

Essential Functions

Process Optimization

Identify and communicate on market trends seen by the DTS team to promote better campaigns from MKT and increase conversions from the entire DTS team
Follow up on Soft Denials and actively promote best practices to increase the conversion rate of this channel
Consistently work with current tools such as Salesforce and Tableau and indicate ways to streamline team usage
Generate new activities with referred students and their families. Identify Student/parent ambassadors in market to help us promote our programs

Student Lead Management

Contribute to the growth of the business and to new student enrollments by assessing potential applicants and determine if they are qualified to apply and enroll in various academic programs
Collaborate regularly with real-time feedback loops with LATAM digital marketing manager and recruitment team on digital campaigns, messaging, lead volume, and lead conversion activities
Use a consultative sales approach to guide and support prospective students through the enrollment process
Receive and follow-up on potential students via phone, email, and social media and where beneficial and feasible, in person
Build rapport and provide guidance for students interested in obtaining a degree or certificate program based on prospective student desired goals or career interest
Provide a positive and superior student experience
Consistently seek opportunity to drive student growth by referrals
Maintain a high-level knowledge of current programs, products, processes, and policies
Demonstrate expertise in the all steps of the admissions process
Understand and communicate the value propositions of our brands (and those of our competitors) in order to be able to provide an excellent student experience by offering the right program

Conversion Activities

Execute on tailored conversion activities to drive conversion from sales qualified lead to application, application to confirmation, and confirmation to enrollment via multiple platforms to reach enrollment goals
Leverage available tools and develop new that move students through the conversion process including scholarships, student ambassador connections, webinars, testimonials, campus visits

Tracking and Reporting

Leverage Salesforce CRM for tracking of assigned students to track their status and progress toward enrollment
Create consistent and observable documentation in Salesforce and throughout the student cycle of student engagement, activities and processes;
Maintain and keep updated an ongoing student pipeline status dashboard to provide ongoing updates and reports to the team on the health of your student pipeline

Minimum Qualifications

Ability to sell high value, consumer services or products
Proficient in writing and speaking English
Working knowledge of Microsoft Office (Word, Excel, Power Point)
Must possess confident telephone presence
Must possess excellent verbal, written and interpersonal communication skills
Must be self‐motivated and able to work effectively in a team environment
Proven ability to work independently and manage multiple tasks efficiently and effectively by meeting quality standards
Possess high-level understanding of products and degree programs offered to students
Must possess effective time management skills, sense of urgency and ability to plan and prioritize daily activities
Must possess consultative skills and demonstrate ability to adapt to change in a fast-paced environment
Must possess ability to receive constructive feedback and demonstrate accountability
Must possess critical thinking, problem solving skills and good judgment
Spanish language skills

Preferred Qualifications

Prior education sales/enrollment experience preferred
Working knowledge of CRM software, e.g. Salesforce.com

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.

Shorelight is an Equal Opportunity Employer

Apply

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Enrollment Counselor – Direct Sales, LATAM

Bogota , Colombia , Colombia

Description

About Us

Job Overview

The Enrollment Counselor executes an international student recruitment strategy at international students seeking U.S. university degrees. The role primarily engages and consults with, advises, supports, and enrolls qualified potential international students, helping them to achieve their academic goal of attending one of Shorelight’s university partners’ programs. The Enrollment Counselor’s performance is reviewed and monitored based on enrollment results, the quality of outbound and inbound communication, lead contact activity, completed applications, attitude and working relationships. The role will also be focused on: 1. Identifying and propose best practices from the team in order to optimize the region’s performance and 2. Engaging with, consulting, advising, supporting, and enrolling qualified potential international students in achieving their academic goals by enrolling them in one of Shorelight’s university partners programs. An Enrollment Counselor’s performance is reviewed and monitored based on regional DTS results and individual enrollment results, the quality of lead contact activity, completed applications, attitude, working relationships and communication.

Essential Functions

Process Optimization

Identify and communicate on market trends seen by the DTS team to promote better campaigns from MKT and increase conversions from the entire DTS team
Follow up on Soft Denials and actively promote best practices to increase the conversion rate of this channel
Consistently work with current tools such as Salesforce and Tableau and indicate ways to streamline team usage
Generate new activities with referred students and their families. Identify Student/parent ambassadors in market to help us promote our programs

Student Lead Management

Contribute to the growth of the business and to new student enrollments by assessing potential applicants and determine if they are qualified to apply and enroll in various academic programs
Collaborate regularly with real-time feedback loops with LATAM digital marketing manager and recruitment team on digital campaigns, messaging, lead volume, and lead conversion activities
Use a consultative sales approach to guide and support prospective students through the enrollment process
Receive and follow-up on potential students via phone, email, and social media and where beneficial and feasible, in person
Build rapport and provide guidance for students interested in obtaining a degree or certificate program based on prospective student desired goals or career interest
Provide a positive and superior student experience
Consistently seek opportunity to drive student growth by referrals
Maintain a high-level knowledge of current programs, products, processes, and policies
Demonstrate expertise in the all steps of the admissions process
Understand and communicate the value propositions of our brands (and those of our competitors) in order to be able to provide an excellent student experience by offering the right program

Conversion Activities

Execute on tailored conversion activities to drive conversion from sales qualified lead to application, application to confirmation, and confirmation to enrollment via multiple platforms to reach enrollment goals
Leverage available tools and develop new that move students through the conversion process including scholarships, student ambassador connections, webinars, testimonials, campus visits

Tracking and Reporting

Leverage Salesforce CRM for tracking of assigned students to track their status and progress toward enrollment
Create consistent and observable documentation in Salesforce and throughout the student cycle of student engagement, activities and processes;
Maintain and keep updated an ongoing student pipeline status dashboard to provide ongoing updates and reports to the team on the health of your student pipeline

Minimum Qualifications

Ability to sell high value, consumer services or products
Proficient in writing and speaking English
Working knowledge of Microsoft Office (Word, Excel, Power Point)
Must possess confident telephone presence
Must possess excellent verbal, written and interpersonal communication skills
Must be self‐motivated and able to work effectively in a team environment
Proven ability to work independently and manage multiple tasks efficiently and effectively by meeting quality standards
Possess high-level understanding of products and degree programs offered to students
Must possess effective time management skills, sense of urgency and ability to plan and prioritize daily activities
Must possess consultative skills and demonstrate ability to adapt to change in a fast-paced environment
Must possess ability to receive constructive feedback and demonstrate accountability
Must possess critical thinking, problem solving skills and good judgment
Spanish language skills

Preferred Qualifications

Prior education sales/enrollment experience preferred
Working knowledge of CRM software, e.g. Salesforce.com

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.

Shorelight is an Equal Opportunity Employer

Apply

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Program Coordinator, LATAM

Bogota , Colombia

Bogota , Colombia , Colombia

Description

About Us

Job Overview

The Program Coordinator (PC) supports student service programs for international students. PC is responsible for collaborating with the campus and Operations Manager to support students’ academic engagement, social integration, and cross- cultural development in their new academic and social environment. A Program Coordinator is an energetic team player who can successfully execute support services catered to international students.

The Program Coordinator has excellent customer service skills, and the ability to focus his/her attention on individual students as they are guided through the program virtually. The PC also possesses the interpersonal and intercultural skills necessary to work closely both in person and virtually with students, program staff, and university administration.

Essential Functions

Student Services & Relationship Management

Guide, prepare and motivate students to a successful undergraduate or graduate experience and degree completion
Deliver exceptional student services, beginning with pre-arrival processes, airport transfers, orientation programming, on-going virtual student services support, and student acculturation into the university
Contribute to the design and delivery of services that provide a strong foundation for the student’s academic success
Provide mentorship, training, and coaching to support student skill development in areas including but not limited to goal setting, strategic planning, cultural competency and interpersonal relationships
Manage communication to students about program preparation, changes to schedule, and technology updates
Manage student success by actively monitoring student engagement and providing feedback to program teams
Foster community-building among students by organizing and executing activities and events both online and in person

Technology

Maintain accurate records and reporting for assigned cohort of students
Contribute to student services operations to ensure that systems and procedures are followed, and technology is used to streamline systems and procedures; as relevant, assist in the creation of new processes
Assist with the coordination of student satisfaction surveys and associated analysis, with an eye towards improving the student experience

Minimum Qualifications

Bilingual Spanish and English speaker, with professional proficiency in English required (preferably IELTS 7.0, TOEFL 90+)
Bachelor’s degree and 1-3 years of full-time work experience
Ability to work flexible hours, depending on class and student schedule
Demonstrated interest or experience in higher education advising, student services, customer service, or hospitality
Strong interpersonal and intercultural skills to work with students, parents, program staff, and faculty
Energetic and motivated professional with strong organizational skills
Excellent communication skills, both written and verbal
Demonstrated flexibility and interpersonal communication skills
Problem-solving, decision-making, and creative-thinking abilities
Eligibility to work in LATAM without sponsorship

Preferred Qualifications

Experience in education industry
Advanced Excel and Sales force knowledge
Experience with distance or online learning is preferred
Experience working successfully with non-native English speakers

Shorelight Education is an Equal Opportunity Employer.

Apply

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Assistant Partnerships Manager LATAM

Bogota , Colombia

Bogota , Colombia , Colombia

Description

Job Overview

The Assistant Partnership Manager develops and executes a multichannel student recruitment strategy for his or her region, targeted at international students currently studying in the Latin America who seek U.S. university degrees or partnered with advisors in the United States and sourcing from overseas. Meeting this goal includes developing new or expanding on existing partnerships with high schools, language schools, agencies, sponsors, and other university feeder programs along with contributing to marketing and conversion campaigns that drive enrollments to Shorelight’s university partners (https://partners.shorelight.com/). The individual in this position also takes an active role in training, developing, and managing Shorelight’s key accounts in the region, inclusive of marketing initiatives to raise the profile of our university partners

Essential Functions

Design and execute market-specific student recruitment strategies that focus on developing and managing a network of high schools, agencies, and other feeder networks
Build, source and manage key accounts to achieve enrollment targets for all university partnerships
Establish rapport and build strong relationships with current and prospective students, families, faculty, staff, partners, and other external institutions and vendors
Leverage technology to support a data-driven approach to recruitment
Maintain maximum levels of competitor awareness and market intelligence
Work effectively across Shorelight teams to ensure smooth entry into the school or program, such as working with Admissions on student assessment, Marketing on campaigns, and Enrollment Services on immigration and arrival
Travel within territory with occasional cross regional travel, attend recruitment and outreach activities, seminars, conferences, meetings, and training events to assist key accounts and student pipeline management

Minimum Qualifications

Bachelor’s degree, preferably in marketing, communications, business, international relations, or related area
3–5 years of experience in a successful sales role
Must be highly motivated, creative and flexible.
Demonstrated success managing a full sales cycle, from lead generation to closing
A proven track record of achieving measurable results in a fast-paced, data and deadline-driven department
Expertise in utilizing creative problem-solving skills to overcome any obstacles while guiding potential students through the university admissions process
Adept at working collaboratively with remote teams
Strategic-minded and self-motivated, with a strong drive for results
Able to work under pressure
Proficiency with relevant technologies, such as CRMs
Excellent communication and presentation skills
Exemplary customer service skills and ability to foster a customer service ethic within the work team

Preferred Qualifications

Existing network and relationships within the U.S. and LATAM education industry, with a strong working knowledge of key regional markets, programs and products, and U.S. higher education
Salesforce experience desirable
Bi-lingual speaker preferable (Spanish, English )

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.

Background Check Required – Education, Criminal, Identity

Shorelight Education is an Equal Opportunity Employer.

Apply

Back to Careers Page

Enrollment Counselor – LATAM

Bogota , Colombia , Colombia

Description

About Us

Shorelight Education is reinventing the international education experience for both students and universities. In partnership with leading U.S. institutions, we build innovative degree programs—whether on campus or cloud-based, in the United States or students’ home countries—that help students thrive and create a new generation of successful, globally minded alumni.

Job Overview

The role primarily focuses on helping qualified potential international students to achieve their academic goals by advising, supporting, and enrolling them in one of Shorelight’s university partners programs. This position works closely with marketing/D2C teams to provide student-focused, optimal learning experiences and services that lead to student conversion. Measures of success for this role include the ability to drive direct applications, conversion from offer to deposit, and conversion from deposit to enrollment. A large proportion of this sales and service role is speaking with applicants and parents via online chat platforms, email, and telephone daily.

Key Responsibilities

Student Lead Management
- Contribute to the growth of the business and to new student enrollments by assessing potential applicants and determining their eligibility to apply and enroll in various academic programs
- Collaborate regularly with real-time feedback loops with India Digital Marketing
- Manage digital campaigns, messaging, lead volume, and lead conversion activities
- Use a consultative sales approach to guide and support prospective students through the enrollment process
- Receive and follow up on potential students via phone, email, social media, and, where beneficial and feasible, in person
- Build rapport with and guide students interested in obtaining a degree or certificate program based on prospective student’s desired goals or career interest
- Provide a positive and superior student experience
- Consistently seek opportunity to drive student growth by referrals
- Maintain a high-level knowledge of current programs, products, processes, and policies
- Demonstrate expertise in all steps of the admissions process
- Understand and communicate the value propositions of our brands (and those of our competitors) to provide an excellent student experience by offering the right program

Conversion Activities
- Drive new student enrollments from pipeline of student leads through conversion efforts
- Execute on tailored conversion activities to drive conversion from sales-qualified lead to application, application to confirmation, and confirmation to enrollment via multiple platforms to reach enrollment goals
- Leverage available tools and develop new tools that move students through the conversion process, including scholarships, student ambassador connections, webinars, testimonials, and campus visits

Tracking and Reporting
- Leverage Salesforce CRM for tracking of assigned students to track their status and progress toward enrollment
- Create consistent and observable documentation in Salesforce and throughout the student cycle of student engagement, activities, and processes
- Maintain and keep updated an ongoing student pipeline status dashboard to provide ongoing updates and reports to the team on the health of the student pipeline

Qualifications

Bachelor’s Degree
Prior education sales/enrollment experience preferred
Working knowledge of CRM software, e.g. Salesforce, preferred
Ability to sell high-value consumer services or products
Proficient in writing and speaking English
Working knowledge of Microsoft Office (Word, Excel, PowerPoint)
Must possess confident telephone presence
Excellent verbal, written, and interpersonal communication skills
Must be self-motivated and able to work effectively in a team environment
Proven ability to work independently and manage multiple tasks efficiently and effectively by meeting quality standards
Must possess effective time management skills, sense of urgency, and ability to plan and prioritize daily activities
Excellent consultative skills and demonstrated ability to adapt to change in a fast-paced environment
Must possess ability to receive constructive feedback and demonstrate accountability
Must possess critical-thinking ability, problem-solving skills, and good judgment

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter.

Background Check Required–Education, Criminal, Identity

Shorelight Education is an Equal Opportunity Employer.

Apply